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85% of online shoppers say that a poor delivery experience would prevent them from ordering from that online retailer again
In order to better understand European consumers’ expectations of e-commerce in terms of services and customer experience, Ipsos and Octopia conducted a 2022 study in several European countries, interviewing a representative panel of approximately 1000 online shoppers per country.
Which assets are key to going above and beyond online shoppers’ expectations? Which bad experiences are most likely to break their trust in the long run? The results from this study confirm the importance of the quality-price-delay triad on which Octopia is positioned. -
A quarter are struggling financially and public expectations are for further inflation and price rises over 2022
A new 11-country Ipsos survey with the World Economic Forum reveals high levels of public economic pessimism in the face of a cost of living crisis.
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People around the world want to lend Ukrainian refugees a helping hand
74% of adults, on average, across 27 countries say their country should take in those fleeing the conflict in Eastern Europe
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What Worries the World - April 2022
Inflation is now the top global worry for the first time, with 26 out of 27 countries recording an increase in concern over the last month.
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What Do Online Consumers Really Think of Electric Cars in 2022
Social data reveals how consumers feel about new Electric Vehicle (EV) models
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Presidential election in France: Emmanuel Macron re-elected but abstention hits record high
Rejection and a weariness of voting to keep candidates out rather than in is the prevailing sentiment among abstainers and voters who cast a blank or invalid ballot, with little support for the plans of the two candidates among those who did cast a ballot. This survey conducted by Ipsos and Sopra Steria for france-tv and radiofrance on the motivations for voting shows that neither Marine Le Pen nor Emmanuel Macron truly succeeded in convincing those beyond their electoral base of the first round.
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London maintains top “city brand” ranking from 2020 to 2022. Paris rises to second and Sydney lands in third.
London preserves its spot as the world’s most admired city in the 2022 edition of the Anholt-Ipsos City Brands Index. Paris, Sydney, New York, and Rome round out the top-5, but there has been some movement in the bottom half of the top-10 cities:
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Short hits of retail truth
This video series explores how the shopper landscape is changing and the new forms of commerce which are emerging.
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Train your creative muscle to spark brand growth… join the Misfits webinar
Join us for an exclusive marathon webinar journey with Ipsos' Creative Excellence Team!