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The Economic Pulse of the World - April 2017
The average global economic assessment of national economies surveyed in 26 countries is up two points with 43% of global citizens rating their national economies as ‘good’.
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#iSnapShot: Syndicated Study to Understand the Performance of Digital Campaigns
We all know that MENA is one of the fastest growing online markets in the world, with number of internet users almost doubling every 5 years. The marketers are taking this opportunity and constantly increasing their share of media mix on digital, some reaching close to 30% of their total spends. But the question now is “are we getting enough return on our investment?”
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South African Grant Recipients in the Spotlight
In the latest Pulse of the People™ study in South Africa we examined attitudes and opinions of country direction, delivery of government services and opinions of leadership among those who are receiving social grants from the government and those who are not.
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The Economic Pulse of the World - March 2017
The average global economic assessment of national economies surveyed in 26 countries is up one point with 41% of global citizens rating their national economies as ‘good’.
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2017 US Politics - President Trump’s approval rating breaks down: 44% approve (March 29)
The NCAA Final Four will be played this weekend! In that spirit, we’ll be bringing you the numbers in rounds of four.
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Outbound Travel From Russia
Overall number of outbound tourists in Russia decreased almost twice within past three years. But improvement in ecomical indicators gives hope to see revival of outbound tourism in 2017.
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[WEBINAR] Building Distinctive Brand Assets: Four Measures That Matter
On April 20, join Ipsos’ Dave Gryga as he demonstrates how you can gain a deeper understanding of the level of distinctiveness for your brands, highlighting strengths to leverage and opportunities to further drive distinctiveness.
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What Shoppers Really Want: Latest Omnichannel Strategies
Over the past 20 years the shopping experience of consumers has changed drastically in the course of digitalisation. Today, shoppers can buy wherever and whenever they like.
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[EVENT] BCAMA Vision Conference
On April 4th, join Ipsos a proud sponsor, at this year’s VISION Conference featuring a line-up of innovation-themed thought leaders and interactive learning for modern marketers wishing to connect with like-minded change makers.
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The Economic Pulse of the World - January 2017
Despite the optimistic ending to 2016, 2017 has not started on a positive note, with all three economic indicators stumbling right out of the gate. The future will show if this a momentary glitch, or a sign of things to come.