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Global consumer confidence remains unchanged at its highest level in 2019
Strongest gains in optimism observed in Argentina, Turkey, China, and France; Japan, Spain, India, and Sweden see significant drops.
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Segmenting US affluent travelers
With vacation season in full swing, many of us are solidifying last-minute travel plans or checking off final to-dos before heading out to enjoy some time away. While Summer offers the chance to escape the daily routine, for some, travel is top of mind year-round. This is definitely true for affluent consumers who spend 49% of the total dollars in the travel category, despite being just 17% of the total population. This month we’re taking a deeper dive into our latest Affluent Survey Data to provide a quick snapshot of five easily targetable Affluent Traveler segments.
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[EVENT] WTF Live: a complex portrait of beauty
On September 18, Ipsos is delighted to be hosting our next WTF Live salon in New York City.
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Food for thought: Would you like real or fake meat with that?
Four in ten people say they would eat a plant-based substitute for meat.
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[WEBINAR] The Future of Beauty: thriving across the consumer decision journey
The Beauty industry is now more fragmented and disrupted than ever in history. Beauty companies are challenged to stay ahead and lead the trends, as well to best predict whether or not they’ve developed the next biggest innovation.
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[WEBINAR] The future with AI in healthcare market research
On September 4th, join us for a complimentary webinar, co-hosted with Intellus Worldwide, to hear Ipsos’ Innovation and Connected Health experts discuss how AI can help us achieve more with market research, and outline what we need to know in order to get the most out of AI.
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Traffic Count Mobile App
Have you used our new Ipsos Traffic Count app yet? Available on the App Store and Android, our app benefits those who are working on the shop floor right through to managerial levels. It complements our secure online portal and provides users data and the tools they require to make operational decisions on the go. Now with voice integration, this handy app displays historical data as well as near real time data that allows staff to see immediate results. Moreover, it sends email and text notifications to alert you if your site or location is reaching maximum occupancy.
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Global Consumer Confidence Rebounds to Highest Level in Nine Months
Strongest Gains in Optimism Observed in Turkey, China, Argentina, Hungary, and Poland; Japan Is the Sole Market Showing a Significant Drop.
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How to implement an effective customer engagement strategy
In the digital world, customers often expect their problems and requests to be met with near-enough immediate action and solutions. To do this well, retailers need to establish a solid customer engagement strategy that takes into account a number of actions including: