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Understanding Society: Putting People in the Picture
As sustainable development becomes ever more embedded in government and corporate practice, the world of research has increasingly shifted its thinking to economic, social and environmental impacts.
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Ipsos Update - May 2018
May’s edition includes new papers on viewability and modern partisanship, as well as global studies on ‘natural’ food, self-driving cars and societal divides.
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Flair Indonesia 2018 - Dealing with the Opposites
Indonesia is more often in the news because of volcanic eruptions, tsunamis or other disasters, than for a more positive coverage. It is all the more unfair since the country, one of the most attractive in the world for tourists, has been experiencing sustained economic growth for decades and, since the election of the President Jokowi, has undertaken an unprecedented effort to modernize its infrastructure not just in Jakarta but all over the archipelago.
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Global perspectives on sector reputations
Which industries are facing the greatest reputation challenges at the moment?
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The biggest issues currently facing corporate communicators
Fractured media environment, employee brand, internal communications and talent acquisition, purpose and CSR, Brexit...
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The ins-and-outs of equity flow
Equity flow is an important way to leverage value from a strong reputation. It can be used to build business when market opportunities arise, or as a defence when reputation turbulence hits. Above all, the management of equity flow should be seen as a strategic process that brings together people across the marketing, communications and leadership spectrum.
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Taking Responsibility - Ipsos Foundation & Ipsos Healthcare Partner on Volunteering Programme
Following the devastating 2010 earthquake, The Joseph School was formed to educate a new generation of Haitian leaders.
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Taking Responsibility - Ipsos Foundation Supporting More Children in Asia
Building a better future for disandvantage children in Asia.
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Ipsos Healthcare Awarded by Personal Connected Health Alliance
Ipsos Healthcare, the global healthcare division of Ipsos, has been given the New Member Award by the Personal Connected Health Alliance (PCHAlliance).
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Device Agnostic: What Marketers Need to Know
Device agnostic is the new research reality. Today, over half of the global population use smartphones – a number predicted to rise to 70% in 2021.