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Everything You Need to Know About The European Affluent
This first edition of the newsletter tells you all about the interests and leisure activities of the upper layer of the European population.
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Who Is Buying Luxury Goods In Asia?
What is the difference between luxury and mass market today? As premium brands grow and deliver constantly new experiences and personalised services, they are redefining the frontier between the two worlds, which is now more blurred than ever.
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How Concerned Are You About the Zika Virus?
In light of the most recent news regarding the spread of the Zika virus, Ipsos conducted a poll to gauge the level of concern about the virus among citizens of 27 countries around the world.
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Chinese Travel And Tourism Growing
A recent survey on Chinese outbound tourism showed that more than a third of Chinese tourists considered travel as important as love and marriage, family wealth, career development, learning and education, healthcare, and child growth.
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Don’t Kill the Analyst Just Yet
Interview on how Ipsos applies text analytics, including the pitfalls to avoid.
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Flair Italy 2016 - Managing the Disorder
Italy is still passing through a severe, deep and lasting crisis.
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Europe Briefing 2015
This briefing pack summarises Ipsos research on public attitudes in Europe during 2015.
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The Economic Pulse of the World - November 2015
Stability or stagnation? As we enter the final stretch of the year, all three economic assessment categories remain static—demonstrating no change over the last month in the global national (39%), local (24%) or future local (30%) economy assessments.
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The Economic Pulse of the World - July 2015
For the second month in a row, the national economic assessment average is up one point, as four in ten (42%) global citizens assess the current economic situation in their country as “good”.
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Ipsos acquires RDA Group and strengthens its leadership in Automotive Quality Tracking offer
Ipsos today announces the acquisition of RDA Group, a global provider of quality-tracking and customer-satisfaction studies serving the world’s largest auto manufacturers.