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The Online Shopper Study in Saudi Arabia
The report sheds light on KSA consumers' shopping behaviour across both online and offline channels, including adoption levels, drivers, and barriers to using each channel.
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Ipsos Healthcare Launches MS Patient Community Panel
Ipsos Healthcare, the global healthcare business of Ipsos, has announced the launch of its syndicated Multiple Sclerosis (MS) Patient Community Panel. This latest offer is part of the Ipsos Healthcare Global Patient Centre of Excellence, launched in 2018.
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Trend Obs MENA 2018
Emerging trends, drivers of future life and consumption in North Africa and Middle-East.
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Ipsos announces seventh annual Top 10 Most Influential Brands in Canada
Google retains top spot for sixth year, rankings shift and Netflix enters Top 10
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Targeting Millennials Using Music Streaming Apps
With the significant improvement in infrastructure and mobile technology proliferation, digital entertainment is increasingly popular in Asia Pacific. And as the average cost of data plans comes down while the respect for the need to pay for music content gradually heightens, demand for digital music entertainment in the region grows.
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[EVENT] Food Disruptors & the Changing Food Landscape
April 25 - Food retailers and brands are faced with an increasingly complex retail environment, driven by strong demand for e-commerce, more sophisticated consumer preferences, increasing channel complexity and intensifying competition.
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Political Elections in Italy 2018
This vote generates a deeply transformed nation. The map comparing Italy in 2013 and today, shows the deep and, in our opinion, irreversible changes for the Country. Some commentators have labelled this ‘the 3 Italies’, but what we see is a new form of a bi-polar system. Centre-right powered by Lega and 5StarsMovement are the undisputed winners , while the Left taken as a whole has been ousted from the game.
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[WEBINAR] Food(Service) For Thought
March 28 - The Ipsos Foodservice Monitor (FSM), a syndicated program examining the Canadian market needs with market behaviour to offer its subscribers a 360 degree view of the out-of-home sourced foodservice experience. Foodservice is big business in Canada. Eating off-promise is a growing trend. Technology is linked to food making decisions. Watch this webinar featuring trends you need to know to say competitive in this industry.
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The Renovation of Canadian Eating Routines
Discover five trends that are transforming Canadian eating routines.
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Does Byron Sharp's Philosophy Work for Innovation?
Can marketers use Byron Sharp’s principles to help them launch successful innovations?