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[EVENT] What's New in Market Research 2018
May 24 - Don’t miss out on the latest developments and innovations in market research! Join us for our 2nd What’s New in Market Research event!
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BBC Global Survey: A world Divided?
Three-quarters around the world say their country’s society is divided – and the majority think their country is now more divided than it was 10 years ago, especially in Europe. Differences in political views are seen as the greatest cause of tension, followed by differences between rich and poor. However, despite these divisions, the majority of people in most countries agree that people across the world have more things in common than things that make them different.
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Ipsos Affluent announces the release of Ipsos Affluent Digital Audiences
Brands, publishers and media agencies can now target influential audiences identified by the preeminent study of affluent Americans.
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2018 US Politics - 20% of Americans Approve the Job Congress is Doing (April 18)
President Trump approval rating holds steady near 40%
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2018 US Politics - Majority of Americans (59%) Believe America is on the Wrong Track (April 11)
President Trump approval rating holds steady near 40%.
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What Worries the World - March 2018
New global poll finds three concerns top the world’s worry list: financial/political corruption (35%), unemployment (34%) and poverty/social inequality (34%).
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2018 US Politics - President Trump’s Approval Rating has Remained Steady for the Last Several Weeks (April 4)
President Trump’s approval rating is divided by party lines, with 80% of Republicans, 36% of Independents and just 10% of Democrats approving of Trump’s performance.
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Ipsos Update - April 2018
April’s edition features our Flair France report, a global study on gender equality, a report on Russian outbound travel trends and a paper examining purchase decisions from a behavioural science perspective.
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Ipsos announces seventh annual Top 10 Most Influential Brands in Canada
Google retains top spot for sixth year, rankings shift and Netflix enters Top 10
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2018 US Politics - 29% of Americans believe America is Headed in the Right Direction (March 28)
President Trump's approval rating holds steady at 40%, and Attorney General Jeff Sessions continues to narrowly lead (17%) as the next executive branch staff member to be fired or resigned in the Ipsos Wh'Exit poll.