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Nation Brands Index 2023: Japan takes the lead for the first time in NBI history
For the first time in Anholt-Ipsos Nation Brands Index history, Japan finishes in first place, completing its steady climb from fifth place in 2019. Germany drops down to second after a six-year reign, while Canada remains in third place overall. The United Kingdom and the United States climb the ranks and place fourth and sixth, respectively. Italy drops one rank and places fifth, while France sees the largest rank change within the top ten and falls from fifth to eighth place.
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Listen to People, Planet, Prosperity, Ipsos' ESG Podcast
This series examines how our partners across various different sectors are addressing the environmental, social, and governance challenges of the 2020s, what they’re doing to ensure that their businesses remain sustainable, and how they’re helping the world to successfully adapt. Each episode features a different specialist from with our business in conversation with a client, partner, or external expert to unpick a specific issue within or about ESG.
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Digital extremism: How algorithms feed the politics polarisation
In the 2018 presidential election, we saw political polarisation reach unprecedented heights in Brazil. We witnessed clashes in the streets, within families, in WhatsApp groups and, above all, on social media.
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Ipsos Update – October 2023
Education, infrastructure, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Data Dive: How parents feel about the role of technology in education
In five points, we look at attitudes among adults with kids in school on everything from banning ChatGPT to teaching AI in class.
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People more likely to think their education system is poor than good
The first edition of the Ipsos Global Education Monitor looks at people’s attitudes to education and teaching, including a special feature on the role of AI in the classroom.
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Ipsos teams up with UN Women-convened Unstereotype Alliance to fight harmful stereotypes
The Unstereotype Alliance campaign is the result of an Ipsos survey carried out across Brazil, South Africa, Turkey, the US and the UK revealing that close to three-quarters (73%) of people will witness stereotyping, yet under a third (30%) will actively challenge it.
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Sustainability: All on the same page?
Do we really understand what people mean when they talk about sustainability, and does it hold the same meaning for everyone?
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Envisioning the future of user experiences
Good UX practice can positively impact customer acquisition, retention, and engagement. Take a peek behind the curtain at the Ipsos approach to UX and how we ensure our clients deliver business results with great UX.