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US Affluents and smart home technology
As more and more consumers embrace innovations such as smart home speakers and appliances, it's clear the concept of connected or smart homes has finally entered the mainstream. In fact, in the US, 60% of Smart Home Affluencers are more interested in smart home technology than they were two years ago.
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Ipsos launches Consumer Pulse across 9 countries in the MENA region
The ultimate fore-sighting syndicated study looking at the most important consumer trends across 9 countries in the MENA region: KSA, UAE, Kuwait, Qatar, Iraq, Jordan, Egypt, Morocco and Tunisia.
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Year in review: Our biggest stories on social media in 2019
These are the stories that you got you talking, sharing and engaging with us online.
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Wolves chooses Ipsos to deliver club retail store technology
An English Premier League club has chosen Ipsos to provide footfall counting technology to their stadium retail spaces.
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Flair Russia 2020 - In Search of Sustainability
In the second issue of Ipsos Flair Russia, Ipsos experts share their vision of how changing social attitudes about what is “good” and what is “bad” affects consumer behaviour.
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What Worries the World - November 2019
Globally, just 39% think their country is heading in the right direction; 61% say things are off on the wrong track. The top worries globally are Poverty/Social inequality, Unemployment, Crime and Violence and Financial/Political corruption.
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Looking for holiday cheer? Global consumer confidence hits new over 2-year low
Global Consumer Confidence Index in December is at the lowest since May 2017.
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December 2019: global consumer confidence is stagnant
While consumer sentiment is down in many economies, Americans show increased optimism, especially when it comes to jobs.
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A World of Research: 2019 in review
Looking back at what Ipsos research and analysis has told us about the world in the past year.
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Flair Brazil 2020 - Watercolour or Mosaic
Flair goes to Brazil for the fifth time and finds a country grappling with a series of crises and changing consumer behaviour.