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[EVENT] WAPOR Conference 2019
May 19-21 - Join Ipsos and America’s leading association of public opinion and survey research professionals for a wide range of mission critical insights to
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[EVENT] AAPOR Conference 2019
May 16-19 - Join Ipsos and America’s leading association of public opinion and survey research professionals for a wide range of mission critical insights to navigate an age of uncertainty.
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[WEBINAR] Fast insights for FinServ
May 9 - Experts from Ipsos and TrendWatching will share fast insights for FinServ consumer and industry trends and cover innovations in adjacent industries that influence customer expectations. Market Logic will then show smart ways AI can help you to stay on top of it all.
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Ipsos Update - April 2019
This month’s edition features Ipsos research and thinking on technology and healthcare, nationality and inclusivity, Indian cuisine, virtual reality, text analytics and more.
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Instagram’s Impact on the Economy in Japan
Instagram’s popularity amongst Japanese businesses looking to give themselves an online presence is growing. We examined the opportunities the platform is bringing to Japan’s Small and Medium Sized Businesses (SMBs) among different target audiences – SMBs in domestic tourism, young entrepreneurs and women working in SMBs.
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[WEBINAR] The future of Perennials and connected health and wellness
View our on-demand webinar dispelling myths about aging and technology and exploring how connected health is transforming healthcare for Perennials.
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What does KPI stand for in retail? A guide to retail auditing
In an industry ruled by competition, setting key performance indicators (KPIs) and organizing audits are often a store manager’s first steps towards improvement. By understanding customer patterns, retailers can improve the efficiency of their processes in order to increase sales, traffic, and overall profitability.
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[EVENT] IIeX 2019 NA
On April 23, Ipsos is delighted that our very own Brittany Calvert is among the industry’s next generation of leaders.
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Virtual Reality: Hype or the Future?
Virtual Reality (VR) technology has been around for at least a decade and you could say it’s clearly gone from sci-fi to sci-fact. However, it’s still seen as a new technology and has not hit mass adoption; so what has gone wrong?
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Six Conceptions of Nationality
Across the world, and often within each country, perceptions of nationality range from very restrictive to all-inclusive. Ipsos found that various conceptions of nationality can be categorized into six types. We explore the six segments, and how they differ in key countries.