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The omnichannel reality in the Pharmaceutical industry
The role of voice of the customer research and analytics in driving omnichannel success
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Data Dive: How people around the world feel about climate change
In five points, we uncover opinions on everything from anxiety about severe weather to who bears responsibility for fixing ‘global boiling.
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[Webinar] KEYS - We need to talk about generations
Join us on 21st September for a new KEYS webinar.
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Data Dive: How women and men feel about abortion issues
In five points, we look at how people across 29 countries feel about everything from if, and when, abortion should be legal to who, if anyone, should be punished when it’s illegal.
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The role of Multifactor Authentication in reliable research
Maintaining high-quality panels is a crucial aspect of market research, as it directly impacts the reliability and accuracy of insights. See how Ipsos is taking proactive measures to uphold research standards.
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What worries the world - August 2023
Inflation has now been the top global concern in our What Worries the World survey for the last 17 months. However, worry about rising prices has declined for three months in a row, having dropped 3pp from June.
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Data Dive: Gen X myths vs. realities
In five infographics, we uncover interesting insights into the generation that came of age as the Berlin Wall fell and the internet rose.
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August 2023: consumer confidence varies widely across regions
Sentiment down in North America but up in Europe; consumer confidence in Turkey plummets.
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Global views on abortion
A majority across 29 countries believe abortion should be legal in at least most cases.
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Data Dive: Baby Boomer myths vs. realities
In five infographics, we explore some unexpected opinions of the generation that grew up in the wake of World War II and the hippie movement.