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[EVENT] Mind the gender gap: the finance sector's big opportunity
September 24 - This new event analyses more than 40 years of FRS data and brand new research with women to reveal the differences in financial engagement across products, services, channels and communications.
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[EVENT] Hong Kong Launch - Global Business Influencers 2019
September 24 - Global Business Influencers 2019 Survey Launch in Hong Kong.
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[EVENT] 2019 Corporate Reputation Salon in New York
September 23 - Each year, our Global Corporate Reputation practice conducts interviews with over 150 leading communications and reputation executives globally to understand the trends, issues and concerns facing today’s reputation practitioners.
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[EVENT] O’CannaBiz Conference 2020
Fall 2020 - The more you know, the better you can plan for growth – that’s the topic Ipsos’ Michael Rodenburgh and Nielsen’s Cynthia Pachovski will discuss during their presentation at this year’s cannabis industry conference.
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Segmenting US affluent travelers
With vacation season in full swing, many of us are solidifying last-minute travel plans or checking off final to-dos before heading out to enjoy some time away. While Summer offers the chance to escape the daily routine, for some, travel is top of mind year-round. This is definitely true for affluent consumers who spend 49% of the total dollars in the travel category, despite being just 17% of the total population. This month we’re taking a deeper dive into our latest Affluent Survey Data to provide a quick snapshot of five easily targetable Affluent Traveler segments.
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[WEBINAR] The Future of Beauty: thriving across the consumer decision journey
The Beauty industry is now more fragmented and disrupted than ever in history. Beauty companies are challenged to stay ahead and lead the trends, as well to best predict whether or not they’ve developed the next biggest innovation.
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Data breach hits 100 million: How worried are you about online security?
Survey finds people value privacy and compensation over the benefits of sharing data.
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Economic and social costs of violence against women and girls
New study examines the economic and social costs of violence against women and girls (VAWG) in Ghana, Pakistan and South Sudan.
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Synthesio is excited to announce the release of Signals
Signals leverages decades of data science and statistics experience from Ipsos, offering the widest range of automated insights on the market.
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How to implement an effective customer engagement strategy
In the digital world, customers often expect their problems and requests to be met with near-enough immediate action and solutions. To do this well, retailers need to establish a solid customer engagement strategy that takes into account a number of actions including: