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Global Syndicated Studies
Insight into business decision-makers and the affluent around the world.
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Global Consumer Confidence Index - June 2019
June 2019 sees the Ipsos Global Consumer Confidence Index at 49.6, up 0.3 against last month, at the same level it was three months ago, but down 0.8 of a point over the past year. Uptick in optimism in India, the U.S. and several European markets. Japan, Saudi Arabia and Australia show signs of slowdown. Latin America and South Africa still in a slump.
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24th annual European Affluent Survey
F. Scott Fitzgerald once famously said that ‘the rich aren’t like you and me.’ Findings from our latest Affluent Survey in Europe bear this remark out in several respects. Notably, they seem to be able to squeeze more hours into their days than exist! They work harder, play harder, they are heavier consumers of media, more frequent shoppers and still have time to travel the world – in style of course.
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[WEBINAR] OTT Affluents: the new golden age of video & content
July 9 - The world of television is experiencing unprecedented disruption, change and growth with new platforms, channels and providers of video and content being introduced almost daily.
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Two in one: Russian affluents as active consumers and inspired trendsetters
Personality and experiences are more valuable than things. Demonstrative luxury is not accepted anymore. Brands are expected to behave socially responsible.
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Six Conceptions of Nationality - A Global Segmentation Based on Inclusiveness
To better understand the nature and the prevalence of nativism around the world, Ipsos has segmented the adult population of 25 countries into six groups reflecting their conception of nationality.
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US Affluencers & the Power of Authentic Influence
Affluencers are not celebrities, vloggers or social media stars. Their influence isn’t based on social status or vanity metrics, but on authenticity, and is built from the ground up.
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Drop in Consumer Confidence Accelerates in China and the U.S.
Increasing optimism in Mexico and Brazil contributes to Global Index stability
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Ipsos Update – February 2019
February’s Ipsos Update presents our latest research on global predictions for 2019, personal data and childhood obesity. We also showcase new white papers on sustainable packaging, ‘lead users’ and China’s affluent consumers.
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As 2019 kicks in, consumer confidence soars in Brazil and Mexico while dipping in China, Turkey and France
Month-over-Month Uptick Too Small to Buck a Downward Trend