Advertising

Transforming adversity into a creative opportunity.

What advertisers need to know about advertising viewability.

With the significant improvement in infrastructure and mobile technology proliferation, digital entertainment is increasingly popular in Asia Pacific. And as the average cost of data plans comes down while the respect for the need to pay for music content gradually heightens, demand for digital music entertainment in the region grows.

On March 27 & 28 - Ipsos is proud to be once again sponsoring the 2018 David Ogilvy Awards – an evening dedicated to celebrating the extraordinary and/or creative use of research in the advertising development processes of research firms, advertising agencies and advertisers.

February 9 - This is the Superbowl after-party not to miss!

It should not be any wonder anymore for any marketer that advertising and creativity thrive on echoing real life trends to get people’s attention and engage. Thus it’s not a surprise to see so many of this year’s Cannes creativity winners embracing the concept of fake news in their own special way.

Join us for a complimentary webinar as we share insights gained from our recent research examining the efficacy of TV, digital and in-app advertising, and what we learned about what drives attention.

Empowering women in advertising in developing markets.

November 14 - ThinkTV’s mission is simple: to help advertisers and agencies get the best out of the amazing medium that is television.