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Artificial Intelligence (AI)

Global Voices of Experience 2026 - Ipsos

Customer Experience Survey

What keeps CX and EX leaders up at night?

We have launched the fourth edition of our Ipsos study, Global Voices of Experience 2026 which analyses the opinions of CX and EX professionals around the world. This study diagnoses the current state of experience management, identifies priorities and critical challenges, and forecasts future directions, including the evolving role of AI.

12.03.26

Artificial Intelligence (AI) Publication

Conversations with AI Part V: Is there depth and empathy with AI twins?

How do synthetic respondents fall short of capturing the human experience?

13.09.24

Artificial Intelligence (AI) Publication

Ipsos Update – September 2024

Data, Healthcare, Education … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

02.09.24

Artificial Intelligence (AI) Event

Meet us at the ESOMAR 2024 Congress: The Future of Insights at Mind | Myth | Machine

Ipsos at the 2024 ESOMAR Conference in Greece

29.08.24

Artificial Intelligence (AI) Publication

Conversations with AI Part IV: AI-assisted knowledge libraries and curation, the search for a trusted output

This Ipsos Views white paper explores the role of AI as part of curation and how human expertise and AI speed can work best together.

06.08.24

Ipsos Update | Inflation | Artificial intelligence

Artificial Intelligence (AI) Publication

Ipsos Update – August 2024

Sports, holidays, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

01.08.24

Healthcare Publication

Bringing Healthcare Segmentations to Life: The Dawn of the GenAI-Powered Persona

Enter the age of generative AI, ushering in a new era of possibility with the advent of the persona bot – a tool with the potential to revolutionise how pharmaceutical companies activate and leverage segmentation data.

26.07.24

Artificial Intelligence (AI) Publication

AI in Advertising Research

Humanizing AI to Spark Creativity and Brand Success.

18.07.24

Artificial Intelligence (AI) Publication

AI and the Future of CX

Designing empathetic and meaningful experiences.

09.07.24

Artificial Intelligence (AI) News

Launch of Ipsos PersonaBot, a groundbreaking AI-powered solution to enhance segmentation research

Ipsos has launched Ipsos PersonaBot. This AI-powered tool, powered by Ipsos Facto, allows organizations to engage in conversations with personas representing their target audience. Ipsos PersonaBot is available for both consumer and healthcare sectors.

02.07.24

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