Artificial Intelligence (AI)

Combining human empathy and artificial intelligence for brand growth

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.

A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world.

Pessimism, America, Reputation… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world.

Synthetic data, powered by AI, is transforming the market research industry. The question isn’t if, but when and how. Recognizing the potential, but also the possible pitfalls, of the issue, our clients asked us to provide Ipsos’ trusted perspective on the topic.

Ipsos launches Insights Agent, its agentic AI solution to unlock faster, smarter decision-making by connecting your information and transforming it into impact.

Concern about youth mental health is widespread and views on the role of AI and technology in schools are divided, according to the 2025 Ipsos Education Monitor.

Ipsos partners with Stanford University's Politics and Social Change Lab (PASCL).