Covid-19


People need behavioural support strategies to resume activities amid COVID-19

Governments need to facilitate re-engagement while also protecting the population from infection.
Brands Publication

A little happiness goes a long way: How to grow a premium brand during a recession

It may be natural to think premium brands do badly during a downturn, but premium brands viewed as affordable indulgences can do better in a recession.

Latin America and COVID-19

In the turbulent times of COVID-19, businesses need to make critical decisions quickly. Synthesio and Ipsos are closely tracking millions of conversations to help our clients make informed, timely decisions.
Out of Home Publication

The HoReCa challenge

Seizing the on- and off-trade opportunities beyond the crisis.

Soaring food prices: People say they're paying more amid COVID - here's why

Almost two-thirds say cost of groceries has increased even as economies face deflationary pressures.

The global pandemic in the U.K., India and Japan

In the turbulent times of COVID-19, businesses need to make critical decisions quickly. Synthesio and Ipsos are closely tracking millions of conversations to help our clients make informed, timely decisions.
Covid-19 Publication

Signals #9: Understanding the coronavirus crisis

This ninth edition of our Signals digest brings together Ipsos’ latest research on coronavirus from our teams around the world.
Covid-19 Publication

The role of culture in a global crisis

Shared values shape individual behaviour, and this is even more evident during the coronavirus pandemic.