Insights


Building the business case for AI-enabled consumer intelligence

Social listening 2.0 is here. AI-enabled consumer intelligence solutions enable market research and insights pros to spot trends and stay ahead of the market.
Insights Publication

Harnessing the Power of Data

The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.
Insights Publication

Value of Insights: Moving to Impact

The second paper in our “Future of Insights” series presents new thinking about how insights can be a source of information that truly inspires business growth.
Insights Publication

Transforming the Insight Function

The first paper in our “Future of Insights” series, presenting new thinking about how the insight function is changing and how to elevate its impact.
Women Webinar

Women in Tech: Innovation, Inclusion, and Insights [Roundtable recording]

Listen in to hear strategic career and business insights shared by some of the most talented female leaders in media, marketing, and technology today.
Brands Publication

Get Real, Get Creative!

Real understanding to climb the creative effectiveness ladder
Insights Publication

The Ipsos Almanac 2020

Welcome to the Ipsos 2020 Almanac - in a year we thought would be a turning point in the climate emergency, instead it was a year unlike any other.
Social Intelligence Publication

From unstructured data to intelligence

Exploring the journey of social media data, from tech platforms to research solutions.
Market Research Webinar

[Webinar] DIY Research 101 - From listening to surveys, making consumer-centric decisions

While we all aspire to build customer-first organizations, it’s becoming harder than ever to make fast, people-centered decisions that you can trust.