Tracking

Audience Measurement Publication

The Future of TV

A master of reinvention, TV has consistently changed over time to embrace new technology and meet the evolving needs of audiences and consumers.
Customer Satisfaction Survey

Ipsos acquires RDA Group and strengthens its leadership in Automotive Quality Tracking offer

Ipsos today announces the acquisition of RDA Group, a global provider of quality-tracking and customer-satisfaction studies serving the world’s largest auto manufacturers.
Ipsos Affluent survey 20 years
Affluent Survey Publication

20 Years Of Change Among Europe’s Affluent Consumers

This year Ipsos celebrates 20 years of the European Media and Marketing Survey (EMS), or as it is called now, The Ipsos Affluent Survey Europe. 20 years of tracking the Affluent, with their disposable income and whom are disproportionately important to most marketers of products and services.
Ipsos Game Changers
Tracking Survey

Ipsos Launches Ipsos Connect for Brand Communication, Advertising and Media Services

Ipsos is pleased to announce the launch of Ipsos Connect, a global specialised business to coordinate Ipsos’ services in the domains of Brand Communication, Advertising and Media. Ipsos Connect amalgamates the legacy brands of Ipsos ASI and Ipsos MediaCT.
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