Trends & Prospective

We believe that the Indonesian truck market will continue to experience good growth, making it a market that demands attention from automotive OEMs.

The Open Day organised by our Czech team is about giving clients the consumer trends and a flavour of our services in a lively and engaging way.

Established in 2009, the Reputation Council brings together senior communicators from some of the most respected corporations in the world. The Reputation Council’s mission is to increase understanding of the issues and challenges facing communicators in the corporate environment, as well as capturing expert views on key trends, issues and events in the wider world.

China’s Economy Showed Steady Growth In the First Quarter of 2015 with 7% YOY Growth; Total RSCG went up by 10.0% in April.

The continued steady growth of the truck population over the past several years reflects Indonesia's growing economic activity, where trucks are generally being stretched in their usage to obtain maximum value from them.

The media landscape in Africa is constantly evolving, and one of the most significant changes is the ongoing digital transition from analogue to digital TV.

Many marketing executives, advertisers and name brand and publicity managers have difficulty understanding the reality of Asia and Latin America. Either they have geographic and economic knowledge, or they have inherited a deformed image, as mirrored in literature and the cinema.

China's automotive components sector is set to achieve annual growth of 20 per cent for the next five years driven by demand for new cars and a growing secondary market. The aftermarket segment will become the main outlet for automotive parts as the average age of vehicles on the road continues to rise and the current total car population has already surpassed 100 million. The counterfeit auto parts market, already the world's largest with a current value of about US$40bn, will only increase as the overall market grows.

Territorial oil disputes, rising fuel prices, nuclear disasters and choking smog levels have brought energy issues sharply into focus in recent years. Opinion polls have highlighted the concerns from all countries about the safety, affordability and sustainable supply of energy.