ESOMAR - The HEINEKEN Insight Cloud

Ipsos and HEINEKEN will share their experience in creating a cloud-based platform to socialize insights and drive marketing collaboration - and demonstrate how this tool enabled HEINEKEN to address human motivations and stay true to their positioning.

• 25. September
• 9:05 bis 9:25 Uhr

The event will be held by:

• Cristina Craciun, Ipsos, Belgium
• Jacobine Lotgering, The HEINEKEN Company, The Netherlands

Click here for more information