During this web-session, we will share with you the latest data we have collected from our Global Mobility Navigator survey, a global syndicated study addressing these topics and more to help clients gain a better understanding of how consumers feel about the future of mobility.
We have identified the customers' willingness of purchasing electric vehicles, the current barriers and their expectations on range, charging stations, distinct design, purchase price and other characteristics.
With the recent wide-spread media coverage of several unfortunate incidents with fully autonomous vehicles occurring during the testing phases of this technology, we wanted to understand the consumers' likelihood to accept these new self-driving technologies.
Intelligent connected vehicles fuel the future of the automotive industry by transforming mechanical products into intelligent connected terminals. In this section, we present the consumers' interest in different connected car features worldwide.
And as China being one of the most affine markets for autonomous driving and connected vehicles, we will give an outlook for the next decade in China.
Falk Friedrich, Leader of Ipsos Automotive & Mobility Development Germany
Wijaya Ng, Head of Ipsos Strategy3 Consulting China
Alexandra Stein, Chief Client Officer Germany
We also want to draw your attention to further automotive web-sessions: The current session is the second out of a series of web-meetings Ipsos Global Automotive team is offering for our automotive clients particularly in Europe. In a bi-weekly rhythm, we are inviting you to the following sessions, please already put these in your diaries:
- “Mobility behaviours and automotive purchase intentions in troubled times”
Tue, October 6, 2020, 11:00 AM – 12:00 PM CEST
- “The future of mobility - electrification, connectivity, and automated driving”
Tue, October 13, 2020, 11:00 AM – 12:00 PM CEST
- “Accelerating in digital – the new customer journey”
Tue, October 27, 2020, 11:00 AM – 12:00 PM CEST
- “Looking beyond automotive – emotional branding in other sectors”
Tue, November 10, 2020, 11:00 AM – 12:00 PM CEST
We are very happy to welcome you to all four sessions or just to selected according to your interest. If you have any questions, please contact us.
Web Session: Looking beyond automotive – emotional branding in other sectors
Without doubt, the COVID-19 crisis has shown that consumers’ purchase behaviour is changing. In these uncertain times, customers and consumers are more than ever looking for reliable and trustworthy brands. In our web session, we will explore how we can learn from other industries to support the automotive sector in building and maintaining strong brands in times of crisis.
Ipsos @ Woche der Marktforschung 2021
Eine ganze Woche voll Online-Events rund um die Marktforschung!
2021 feiert die WdM ihren zweiten Geburtstag. Auch dieses Jahr wird es in der ersten Oktober-Woche (4.10. - 8.10.) wieder eine Vielzahl an Events unterschiedlichster Formate geben. Die WdM funktioniert vom Prinzip wie ein Festival. Es gibt eine Woche lang unterschiedlichste Veranstaltungen rund um die Marktforschung, KI, Data-Science, UX und CX.