Insights Hub

All content

• Public opinion Survey

  Most Global Consumers are Intrigued by the Idea of Self-Driving Cars

  Respondents are most likely to view self-driving cars as making the driving experience more luxurious and comfortable.

  18.05.18
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  Data Security Survey

  Internet Security and Trust

  A CIGI-Ipsos global survey reports that majority (52%) says they’re more concerned about online privacy than they were a year ago. Around six in ten feel that social media (63%) and search engines (57%) have too much power.

  17.05.18
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  Trends & Prospective Publication

  What Worries the World in 2017?

  Every month across the year, our What Worries the World survey series has asked an online sample of over 18,000 citizens in 26 core countries about the biggest worries for their nation, presenting them with a list of 17 concerns ranging from crime and violence to childhood obesity.

  17.05.18
• Shopper Publication

  The evolution of shopper behavior

  Sales success can be achieved by gaining a holistic view of consumers' path to purchase, the dynamics of online behaviour, and combined with tactical research.
  

  15.05.18
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  Consumers Survey

  Global Consumer Confidence Ticks Up To 50.7

  This May sees the Global Consumer Confidence Index rise by 0.4 points.

  11.05.18

• Insights

  Our monthly newsletter will keep you informed on the latest insights, upcoming events, and other news. This way you’ll always be up to date.

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  Reputation Publication

  Unlocking the Value of Reputation

  The definitive link between corporate reputation and better business efficiency.

  07.05.18
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  Ipsos Update Publication

  Ipsos Update - May 2018

  Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. Mays’s edition includes new papers on viewability and modern partisanship, as well as global studies on ‘natural’ food, self-driving cars and societal divides.

  02.05.18
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  Ipsos Update Publication

  Ipsos Update - May 2018

  Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. May’s edition includes new papers on viewability and modern partisanship, as well as global studies on ‘natural’ food, self-driving cars and societal divides.

  02.05.18
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  Economy Publication

  The Economic Pulse of the World - April 2018

  The average global economic assessment of national economies surveyed in 28 countries is remains unchanged this wave with 47% of global citizens rating their national economies as ‘good’.

  30.04.18
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  Consumers Survey

  ‘Natural’ food: What Does it Mean to Consumers?

  Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging.

  26.04.18
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  Society Publication

  3 tips to ensure a successful corporate social responsibility (CSR) initiative

  Consumers are becoming increasingly critical. It is therefore becoming more important to show your good side as a company, for example by investing in a social purpose. By following these three tips you make sure your CSR initiatives will positively affect your brand.

  26.04.18