Insights Hub

Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

Show more
Modern Masculinities

Modern Masculinities

Show more
Be Distinctive Britain

Be Distinctive Britain

Show more

All content

  • Politics Survey

    Is Project Fear working?

    As a new poll shows the Remain camp pulling ahead, is Project Fear working? Ben Page debates with John Curtice in City AM.
  • Politics Survey

    Economist / Ipsos March 2016 Issues Index

    The March 2016 Economist/Ipsos Issues Index shows the prominence of the European Union as an issue continuing to increase, with 23% now mentioning it as one of the most important issues facing Britain. Meanwhile, concern with crime has fallen to a 25-year low.
  • Politics Survey

    Further clues on voters' priorities in Scottish Election 2016

    Part two of Ipsos Scotland's poll for BBC Scotland provides further clues about the priorities of voters as they weigh up their decisions ahead of the Scottish 2016 election.
  • Media Measurement Publication

    MediaCell

    MediaCell is a versatile solution with a number of potential applications.
  • Public opinion Publication

    Dementia Advisers Survey

    Ipsos was commissioned by Age UK on behalf of the Department of Health to undertake a survey into the provision of dementia adviser services across England.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

    Subscribe
Quick access by topics
  • Politics Survey

    Voters' priorities in Scottish Election 2016

    The new Ipsos Scotland poll provides clues about the priorities of voters as they weigh up their decisions ahead of the Scottish 2016 election.
  • User Experience Publication

    Usability Tests

    The general objective is to check a website or a mobile app by analysing the strengths and weaknesses regarding content, navigation and lay-out. Any type of context (E-commerce, media, corporate) can be analysed.
  • Consumer Behaviour Publication

    Path to Purchase

    Understand the dynamics involved along people’s journey, in order to optimise brand’s touchpoints strategy: what media for what function and when.
  • Innovation Publication

    Workshops

    Activation workshops are interactive sessions which help you turn insights into action and connect to business outcomes.
  • Insight Cloud Publication

    Insight Cloud

    Insight Cloud is an ‘always on’ socialised intelligence platform that nurtures insights from multiple sources and reinvents how these insights are connected, socialised and activated.
  • Qualitative Publication

    AppLife

    Applife is Ipsos proprietary app using mobile for qualitative research.