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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Politics Survey

    Evaluation of the Free School Meals Trial for P1 to P3 Pupils

    Evaluation of a trial of Free School Meals in five local authorities in Scotland
  • Consumers Publication

    Real Trends Flyer

    Real Trends is an innovative new service to understand how British society is changing and advise our clients on what this means for them.
  • Consumers Publication

    Thoughtpiece - Is Research Keeping up with Technology?

    How research is adapting to the multi-platform era of media fragmentation.
  • Consumers Publication

    Horizon Flyer

    An introduction to Ipsos's futures research, involving "Horizon Scanning". This is collecting, patterning and analysing a wealth of observational data about the world. This process helps us to identify trends and drivers of change that could shape the future of our clients' business.
  • Public opinion Publication

    Digital Inclusion Report for UK Online Centres

    More than 150 UK online centres were involved in delivering the 20 Social Impact Demonstrator projects, which ran for up to fifteen months from January 2007 to March 2008. All the projects collected data about their visitors and programmes, using a research structure designed by Ipsos.

    This report brings together those research findings with qualitative evidence from each project, and some more in-depth insights into the findings and experiences of individual projects.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  • Market Research Publication

    A New Breed of Shoppers

    The change in consumer behaviour in the current economic crisis.
  • Public opinion Publication

    The reputation of local government

    This report presents the findings of a literature review of research into public attitudes towards local government in England. This was conducted by the Ipsos Social Research Institute on behalf of the Local Government
    Association (LGA) to support the launch of the `My Council' campaign among English local authorities.
  • Politics Survey

    Confidence Restored in Transatlantic Relationship - Ipsos Survey for Atlantic Partnership

    The relationship between Britain and America now is strong, according to an Ipsos poll conducted exclusively for the Atlantic Partnership. Seven British adults in 10 say that it is either "very" (15%) or "fairly" (55%) strong while just 16% say it is not. Only two people in 100 say that the "special relationship" is not at all strong.
  • Politics Survey

    Waste Prevention Survey in Scotland

    Ipsos was commissioned to explore public attitudes and behaviours regarding domestic waste and consumer choice by Waste Aware Scotland.
  • Politics Survey

    Government Delivery Index - Improving Public Services - Opportunities for Young People

    Q Thinking about opportunities for young people over the next few years do you expect them to ... ?
  • Politics Survey

    Concern about economy at all time high.

    The economy has once again risen to the top of Ipsos's Issues Index in September 2008, with over half of British adults (55%) saying it is one of the most important issues facing Britain, an increase of 14 points from last month. This is the highest score we have ever recorded for this issue (our trends date back to 1974). In addition, concern about unemployment is at the highest it has been since November 2001: it is at 11%, an increase of four points from last month.