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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Politics Survey

    Global @dvisor Survey Reveals Sharply Contrasting Attitudes

    The world's most engaged consumer-citizens embrace global trade and investment, but want their governments to increase regulation on companies
  • Environment Survey

    'Green Britain' Survey

    Q1 As far as you know, do you personally think the world's climate is changing, or not?
  • Public Health Survey

    The NHS Is Not Meeting Londoners' Expectations

    Londoners are less positive about the quality of NHS services than people nationally. However, this lower overall satisfaction for some measures masks the fact that opinion about the NHS is more polarized in London, with a larger proportion of residents either very satisfied or very dissatisfied than residents nationally. This suggests a perceived lack of consistency in the quality of services for different groups of Londoners, which is likely to be exacerbated by the heavier use of NHS services in London, particularly A&E departments, than elsewhere.
  • Public opinion Publication

    Socio-Political Influencers

    This report contains the key findings of a research study carried out by Ipsos's Participation Unit to explore theories of influence and consequently to identify a more
    meaningful Socio-political Influencer group. It brings together our wealth of data on political activism and places it in the broader context of literature exploring the role of influence in the private and public sectors, in order to understand how a small group of people may have a vital impact on public policy.
  • Public opinion Publication

    Anti-Social Behaviour

    This report is the first to map how anti-social behaviour is perceived at a local level across all parts of England and how these views are changing over time. Tailored analysis enables us to identify where perceptions are not as we might expect; in some areas perceptions of anti-social behaviour are better than we would predict, in others they are worse.
  • Public Health Survey

    Keeping It Confidential: Public Attitudes Towards The Use Of Personal Health Information In Medical Research

    It is well established in the medical research community that research on the personal health records of large numbers of people can provide important insights and help make medical advances. However, to date, little work has been done to investigage how the public feel about the use of their personal health information.