Insights Hub

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• Public opinion Publication

  Children's Well-being in UK, Sweden and Spain:

  Status technology and clothing brands play a significant role in creating or reinforcing social divisions amongst children between the `haves' and the `have-nots', according to a new report by Ipsos for UNICEF UK.

  14.10.11
• Market Research Publication

  Winning with Shoppers

  In this thought piece, John Coll and Lindsay Cowan explain why retailers and manufacturers should work on a collaborative process of building shopper-centric business plans which deliver clear value propositions for the shopper.

  07.10.11
• Market Research Publication

  Different Worlds - The New Consumers

  The end of summer: our summer business review brings together all our recent thought pieces, with an introduction by Chief Executive Ben Page.

  06.10.11
• Market Research Publication

  Welcome to the World of Le Slow

  How do Europeans feel about their pace of life?

  25.09.11
• Consumers Publication

  The Road to Digital Success - Summer Series

  What do we know today about what characterises the most effective digital advertising?

  12.09.11

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Market Research Publication

  Value for Money

  John Coll, Head of CPG and Retail & Shopper at Ipsos Marketing, discusses the concept of value for money for consumers.

  27.08.11
• Reputation Publication

  Social Media - The Corporate Challenge

  Milorad Ajder comments on how companies are still lost when it comes to social media.

  14.08.11
• Public opinion Publication

  Shaping Perceptions and Attitudes to Realise the Diversity Advantage

  This study, conducted by the Ipsos Social Research Institute in SPARDA countries, explores whether perceptions and attitudes of the public towards migrants and cultural diversity can be affected by the use of targeted communication strategies.

  11.08.11
• Public opinion Publication

  Understanding Society July 2011

  In our latest Understanding Society, we analyse the power of public opnion across the world and feature a Q&A with Tony Blair.

  01.08.11
• Consumers Publication

  TV gets smart

  Internet connected TVs: Revolutionary or not game-changing? Our Ipsos MediaCT experts investigate.

  13.07.11
• Consumers Publication

  Data Fusion In a Nutshell

  Trevor Sharot, from Ipsos MediaCT, looks at data fusion and the valuable insights it provides for media planning.

  13.07.11