Insights Hub

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• Consumers Publication

  White Paper: Understanding brand value

  The purpose of this paper is to explore these dynamic forces, in order to improve our understanding of brand value.

  01.03.05
• Public opinion Publication

  Ipsos Scotland: the first ten years 1995-2005

  This report provides a taster of the scope of the research
  conducted by Ipsos Scotland over the past ten years )1995-2005).

  01.02.05
• Public opinion Publication

  What drives satisfaction with local government?

  If an authority is perceived to provide generally good quality services and good value for money, then it is highly likely to also achieve strong satisfaction ratings. Indeed, perceptions on these attributes are consistently shown to be the strongest drivers of overall satisfaction across different studies and across key sub-groups within the population.
  
  This report highlights some key areas where further collection of data would be helpful in providing evidence to explore various hypotheses around the drivers of satisfaction

  01.12.04
• Public opinion Publication

  Life satisfaction and trust in other people

  This report looks at two very current issues in social policy life satisfaction and trust in others. These issues link into a number of debates, particularly how we measure the progress and impact of policy in a more rounded way and how we can reverse the apparent decline in feelings of community cohesion and citizenship.

  03.07.04
• Public opinion Publication

  Frontiers of Performance in the NHS

  In this report we show that there are some very clear key drivers of patient perceptions that individual managers and clinicians can affect. There are others, however, that neither they nor the Department of Health can influence very much at all.

  01.07.04

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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• Public opinion Publication

  Who Are Britain's 'Grousers' and 'Shiners'?

  The North-east is easily the most optimistic part of Britain, according to a new analysis from the MORI Social Research Institute. People in the north-east are consistently more positive than most others on the economy, and most public services.

  10.04.04
• Public opinion Publication

  The more things change... Government, The Economy and Public Services since the 1970s

  MORI has been asking the public their opinion of government, the economy and public services
  for over 30 years. This gives us a unique insight into what is changing, what is going in cycles
  and what is staying the same. This report brings together some of these key trends for the first
  time.

  22.01.04
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  Public opinion Publication

  Trust in Public Institutions

  The purpose of the research is to explore the concept of trust in public institutions. In addition to considering trust in institutions at a general level, the research specifically focuses on the National Health Service, the Criminal Justice System and Local Government.

  25.05.03
• Public opinion Publication

  The Impact Of Free Entry To Museums

  This report analyses the impact of the introduction of free entry into UK museums in 2001.

  01.04.03
• Public opinion Publication

  Attitudes to Regional Government in Cornwall

  This report presents the findings of a telephone survey conducted by MORI Social Research Institute on behalf of Cornwall County Council. The research was conducted in order to gauge awareness, knowledge and opinions towards regional government in Cornwall.

  01.02.03
• Public opinion Publication

  Public Service Reform: Measuring and Understanding Customer Satisfaction

  This report presents the findings from a review of approaches to measuring and understanding customer satisfaction with public services, carried out by the MORI Social Research Institute for the Office for Public Services Reform (OPSR) at the Cabinet Office.

  01.05.02