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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Politics Survey

    Economist/Ipsos March 2014 Issues Index

    Our latest Ipsos Issues Index for the Economist sows that concern about the economy has fallen as the economy continues on a path to recovery.
  • Politics Survey

    Discord on business rules

    David Cameron has slashed red tape for UK businesses. Hannah Merritt looks at why he might find this doesn't play so well with the British public.
  • Europe Survey

    Ipsos European Pulse

    Britons think Europe is on the wrong track and expect anti-European movements to do well in upcoming elections, but prefer staying in EU and reducing its powers to leaving outright according to the latest Ipsos European Pulse.
  • Two in three Britons say they generally trust the police to tell the truth

    New research from Ipsos shows that two in three (65%) Britons say they would generally trust the police to tell the truth, while 31% do not trust them to tell the truth.
  • Science Survey

    Public Attitudes to Science 2014

    The UK public are as enthusiastic about science as they ever have been, with attitudes to science having come a long way over the past 25 years, according to the Public Attitudes to Science study for 2014.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  • Politics Survey

    Ipsos Political Monitor March 2014

    This month's Ipsos Political Monitor shows the Conservatives continuing to lead Labour on managing the economy, although they are neck-and-neck with regard to taxation policy and Labour lead on unemployment policy.
  • Immigration Survey

    Immigration, are we talking about it?

    New research released at today's British Future immigration event, shows that two in five people (43%) still feel the issue of immigration has been discussed too little, 28% think it's discussed about the right amount and 26% that it has been discussed too much.
  • Survey

    Surfing the Net - 25 Years of the World Wide Web

    The latest research from Ipsos MediaCT reveals that 84% of British Households have access to the Internet, twenty-five years after Sir Tim Berners-Lee submitted his proposal for the World Wide Web.
  • Politics Survey

    Scots more likely to think their attitudes are related to where you come from

    New polling by Ipsos for the Chartered Institute of Housing (CIH) Scotland reveals that Scots are more likely than people in the rest of Britain to think that their opinions are formed by where they come from.
  • Politics Survey

    Reflective Behaviour

    Brands applying behavioural economics to consumer habits should look for those moments that make consumers consider their behaviour by introducing personalised elements, writes Oliver Sweet in Warc's Admap magazine.
  • Politics Survey

    Slides: Scottish Referendum: 200 days to go

    Slides and tweets from the King's College London / Ipsos event held on Tuesday 4th March 2014.