Insights Hub

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  Politics Survey

  Trends - Political Leaders

  Latest Ipsos public opinion polls showing long-term political trends for the leaders of the main UK political parties.

  23.05.24
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  Cost of Living Survey

  Ipsos Equalities Index 2024: More than a quarter of Gen Z men think efforts to promote equality have gone too far

  The 2024 edition of the Ipsos Equalities Index finds 27% of Generation Z men across 29 countries think efforts to promote equality for all groups of people have gone too far.

  21.05.24
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  Cost of Living Survey

  7 in 10 Britons believe policies of the UK government have contributed to rising cost of living

  The Ipsos Cost of Living Monitor reveals that 61% of Britons believe that it will be at least a year before inflation returns to normal, if ever.

  21.05.24
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  Political Monitor Survey

  Britons want Starmer to prioritise the NHS as they predict a Labour victory

  Healthcare stands out as the public’s clear short-term priority for a Keir Starmer-led government, followed by dealing with the cost of living, according to the May 2024 Ipsos Political Monitor.

  21.05.24
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  Political Monitor Survey

  Sharp improvement in economic optimism but little benefit for Conservatives who still trail significantly

  Labour retains a large poll lead over the Conservatives although it has fallen slightly from 25 points to 21 points this month according to the May 2024 Ipsos Political Monitor

  20.05.24

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Education Survey

  Ipsos leading a major programme of work to enhance the evidence base of what works to improve adult numeracy skills

  Empowering adults through numeracy: Ipsos' commitment to evidence-based practice

  17.05.24
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  Healthcare Survey

  The public prioritise access to primary and community care over hospital care

  The public remain negative about standards of care in the NHS, albeit less so than in previous surveys – though are still pessimistic about what will happen to standards of care over the next year.

  17.05.24
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  Healthcare Publication

  New deliberative research shows that participants prioritise improvements in primary and community care over secondary care

  The research, conducted by Ipsos for the Health Foundation, also shows that participants want improved health services, and are willing to pay more taxes to achieve this – with conditions attached.

  17.05.24
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  Politics Survey

  Ipsos analysis shows falling satisfaction with Rishi Sunak and Keir Starmer amongst ethnic minorities in Britain

  A new study released by Ipsos explores voting intention and leader satisfaction ratings amongst ethnic minority and white Britons from 1996 to the second half of 2023.

  15.05.24
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  Defence Survey

  Four in ten support plans to increase defence spending, but majority do not trust Conservatives to have right policies on defence

  Twice as many Britons support the policy to increase spending to 2.5% of GDP as oppose it according to a new Ipsos poll

  15.05.24
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  Election Survey

  Three in four think it’s unlikely Rishi Sunak wins the next General Election

  The public pessimism for the Prime Minister’s election chances now rivals that of his predecessor, Liz Truss, according to a new Ipsos poll.

  14.05.24