Ipsos Health Physician Paper
In a world facing a global credit crunch, political and pricing pressures are increasingly brought to bear within the physician's office.
The patient presented to the physician, following consultation, he prescribed the most appropriate medication to meet the clinical needs of the patient. This world (if it ever really existed) is a distant reality. In a world facing a global credit crunch, political and pricing pressures are increasingly brought to bear within the physician's office.
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