The Rise and Rise of Digital Music
This Thought Piece explores how the music industry brought about this change, whether it spells an end to piracy and its impact on the physical retailer. Furthermore what, if any, lessons can other providers of digital content learn from the experience of the music sector?
The music industry has been working on how to monetise digital music for over ten years. Consumer demand was first created and exploited not by the industry but by unauthorised sites with digital tracks originally made available through peer to peer file sharing sites like Napster. The music industry has been playing catch-up ever since.
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This Thought Piece explores how the music industry brought about this change, whether it spells an end to piracy and its impact on the physical retailer. Furthermore what, if any, lessons can other providers of digital content learn from the experience of the music sector?
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