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What is the real cost of the cost of living crisis?
The cost of living crisis takes many forms. There’s the national crisis, the political crisis and the social crisis. In each case, social research has a vital role to play in exploring what rising prices mean for individuals and different groups, as we ultimately seek to answer: what is the real cost of the cost of living crisis?
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Paying a price for rural living
When the cost of energy, fuel, transport and goods go up it leads to specific challenges in rural areas, putting rural inequality into sharp focus. As such, there’s overwhelming concern about the rising cost of living among people living in the Highlands and Islands. Residents need to cope with increasing prices on top of existing additional costs on everyday life in the region. We explore why reliable and timely evidence on the impact of the cost of living crisis in different parts of the UK is fundamental for better policymaking.
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Foreword
Welcome to the 2022 edition of Ipsos Understanding Society from Trinh Tu, Managing Director, Public Affairs.
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Cost of Living References
References to the articles from Understanding Society: Cost of Living can be found here
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Londoners overwhelmingly see the cost of living as the biggest issue facing London
London Councils’ annual Survey of Londoners has found that more than three quarters of Londoners say cost of living is one of the biggest issues facing the capital, the highest level ever recorded in this survey. The findings also suggest that many Londoners are already starting to feel the financial strain.
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Majority of Britons expect Rishi Sunak to lose next General Election
A majority expect Rishi Sunak and the Conservatives to lose the next General Election according to the latest Ipsos poll.
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The economy and inflation tied as the biggest issues for Britain, while concern about immigration also increases
The November 2022 Ipsos Issues Index shows Britons’ concerns continue to be primarily economic, although the level of worry about immigration has doubled since October.
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Ipsos Financial Wellbeing Tracker shows stark divides in concern about household finances
Around six in ten (59%) are worried about their household’s financial situation, according to the first wave of Ipsos's new UK Financial Wellbeing Tracker.
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6 in 10 Britons are concerned about potential blackouts this winter
Only half feel prepared to cope with potential blackouts in their area if they happen.
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A quarter of Britons are using credit cards for essentials while 9 in 10 worry about cost of living for the country as a whole
In exclusive polling for Sky News, we look at how people are coping with rising cost of living