Search
-
Reform UK and Farage most trusted on immigration as confidence in Labour and Conservatives falls
Reform UK enjoys the highest level of trust on having the right immigration policies (37%), handling migrant crossings of the English Channel (39%), and making illegal entry more difficult (42%). Conservatives are the least trusted party on these issues.
Key Influencer Tracking
The Key Influencer Tracking program is a suite of multi-client studies that examine the attitudes and opinions of a range of elite, opinion-forming stakeholder audiences.
-
People are less ‘nimby’ than they think they are
People are more likely to think public opinion leans more towards opposition to the building of more homes in their local area (42% are of this view) than support (26%). However, the opposite is true - 46% support building, 25% oppose it.
-
Badenoch drops to worst Ipsos favourability score as Conservative leader, while Farage continues to top ratings
17% hold a favourable opinion of leader of the opposition Kemi Badenoch, while her score of 49% unfavourable is her worst in this series as Conservative party leader – Shadow Justice Secretary Robert Jenrick follows closely behind, with 16% favourable.
-
Behaviours and views on recycling, waste and plastics pollution in England
Trends to recycle more and reduce waste and plastic pollution are on the rise amongst consumers.
-
Revolutionising Product Testing with Synthetic Data
Synthetic data is revolutionising industries from FMCG to financial services to tech by enabling simulations and augmenting data. But, many innovation leaders have fundamental questions about the validity of the processes and outputs.
-
Eurovision polling: fears of “nul points” for the UK on the rise as public selects which songs political leaders would sing in Switzerland
Just over two in five (43%) think that the UK will receive no points in this year’s Eurovision Song Contest, a 19 ppt jump from last year.
-
Public Hostility Towards Immigration: Understanding the Contradictions
Labour's immigration white paper is clearly a response to growing public concern. But shifting public opinion on such a complex and emotive issue isn't easy, especially when public opinion has so many - often contradictory - aspects.
-
Just 1 in 5 would support the Chancellor breaking her fiscal rules, but support increases if it means more money for public services - though public awareness of rules is low
Two in five (40%) believe it would be a good thing for Chancellor to break her fiscal rules, if it meant raising more money for higher quality public services. However, they are less supportive of breaking the rules in principle (20%) or if it leads to more borrowing (14%) or higher taxes (15%).
-
Half of Britons think Britain should prioritise closer trade relationship with the EU, even if it means increasing trade barriers with the US
Half (51%) of Britons now think that Britain should prioritise building a closer trade relationship with the EU, even if it means increasing barriers to trade with the United States – up from 42% in March.