Cultural Insights


Trust Publication

Ipsos Thinks - Trust: The Truth

Is trust in crisis or is it just complicated? Our major new Ipsos Thinks report reveals the truth about trust.

Britons choose Donald Trump, Putin and Kim Jong-un as leaders they want to send away to the moon

Our new Omnibus survey for the 50th anniversary of the Moon landings ask about Britons' attitudes to space and reveals the politician they'd like to send away on a one-way ticket to the moon.
Qualitative Publication

Pillars of Popular Culture Blog: Spell Binding Content

This is the latest instalment of a series examining the relevance of key pillars of popular culture, from our dedicated team of qualitative media, technology, and cultural experts.
Almanac Publication

The Ipsos Almanac 2014

The Ipsos Almanac is our review of life, society and business in Britain in 2014.

North Poll: Childrens' attitude to Christmas

A new poll by Ipsos has found that 83% of parents with a child aged 3 to 6 years old think their child believes in Father Christmas. This drops to just 8% of parents of 11 to 15 year old kids.

Mrs Santa Lives Up North!

Latest research from Ipsos's Omnibus study shows women buy more presents and spend more than men; and Northerners spend more than Londoners!

Architectural Superstars Leave English Cold

The English people are passionate about buildings but don't care a jot who designs them, is the main finding of a major new survey published today by the Commission for Architecture and the Built Environment (CABE) and conducted by MORI.

Internet Cafe At Christmas Shelter Reconnects Homeless People With Old Friends and Family

New MORI research published by Crisis shows that for 83% of the British public, contact with family is the most important aspect of Christmas. However, Crisis has found that for many homeless and vulnerable people, the memory of family members or friends they have lost touch with over the years can be the most painful aspect of Christmas.
Technology Survey

Don't Give The Dog A Phone

Dogs have chewed almost half a million mobile phones and a staggering 700,000 phones have been lost or broken after being hurled at members of the public, according to a new survey released today.