Digital

Closing the compliance gap and winning new customers.

The fifth wave of tracking Essential Digital Skills (EDS) research launched in Lloyds Banking Group’s Consumer Index report at the end of 2024. Ipsos was commissioned by Lloyds Banking Group to measure the UK’s ability to navigate the online world – in life and in work.

Driving Digital Innovation with Ipsos & UKOM

People in the UK aren’t just exploring the topic of Artificial Intelligence online – they’re also thinking about how this technology will impact their working lives, resulting in 53% of UK office workers wanting to learn new skills.

The prevalence of Mobile Wallets has risen exponentially over the last two years, stemming from the rapid growth of smart-phones, technological advancements in payment acceptance, government initiatives to support a more cashless society and consumer desire for convenience and speed.

AI has the potential to automate repetitive tasks and enhance efficiency in our public services. Using insights from Ipsos research and an interview with Dr. Jonathan Bright from The Alan Turing Institute, Daniel Cameron and Reema Patel identify different types of AI technology and their applications in the public sector. However, they also explore the challenges such as bias, lack of transparency, data privacy, and the broader social impacts facing the use of AI in this capacity.

Earlier this month the NHS marked 75 years, and it got us thinking about the potential value digital health interventions could offer to the NHS in future, and how behavioural insights can encourage their uptake.

More than two in three of the physicians Ipsos surveyed globally are excited about the role of artificial intelligence (AI) in the future of healthcare, according to the 2023 Ipsos Digital Doctor global survey.