Election


Election Survey

NHS is the main reason why voters plan to cast their ballot for Labour, the economy is the main reason for Conservatives

New Ipsos poll examines why voters are considering voting for different political parties in this 2024 general election
Strikes Survey

Around half of Britons support junior doctors strikes as 3 in 5 believe government doing a bad job at negotiating with unions

New polling from Ipsos has found that around half of Britons (52%) support junior doctors taking strike action - a rise of 6 percentage points since May
Election Survey

Labour maintains lead with Conservatives falling back to equal their lowest ever vote share

Rishi Sunak records the worst net satisfaction rating for a Prime Minister at this stage of an election campaign going back to 1979

Majority of Britons think crime is a big problem with 6 in 10 Britons believing it has risen over the past year

Despite a downward trend in crime in England and Wales, 6 in 10 Britons believe that crime in the UK has risen over the past 12 months.
Election Survey

Negativity towards Sunak and Conservatives rises to highest level this parliament as 3 in 5 say party is having a bad campaign

The latest campaign tracker reveals that 61% of Britons are unfavourable towards Sunak and the Conservative party
Election Survey

Exploring voter volatility ahead of the July General Election

The results of a new Ipsos UK KnowledgePanel survey tracked the voting intentions of the same group of over 15,000 British adults between January and June
Election Survey

One in six Britons are favourable towards Count Binface

16% of the British public hold favourable opinions towards Count Binface and 17% are unfavourable.
Election Survey

More than half think the Conservative Party are having a bad general election campaign

Ipsos's latest Election Campaign Tracker looks at the campaign so far and asks who would make a better Prime Minister - Rishi Sunak or Nigel Farage?
Election Survey

Ipsos MRP shows Labour on track to win large majority, but nearly 120 seats still too close to call

Today Ipsos publishes its first MRP model of the 2024 General Election.