Election

New analysis by Ipsos suggests that by 2024 under a quarter of the voting public will feel connected to one particular political party, compared with over half the population in the 1990s.

Ben Page, Chief Executive, Ipsos in the New Statesman takes a look at the polling on the eve of the Scottish referendum and the challenge it poses for pollsters.

The Ipsos Political Monitor for September 2014 shows Ed Miliband is still to convince the public of his own qualities, despite presiding over the most popular party.

September's Ipsos Political Monitor shows three policies joint top as most important in deciding their general election vote.

To break historic trends or not? Bobby Duffy, MD, Social Research Institute explores the case for separating race relations and immigration in our Issues Index.

Ipsos's last Political Monitor before party conference season and the Clacton by-election shows that UKIP's popularity has risen by two percentage points, as other parties' remain stable.

A new Ipsos poll finds that 95% of MPs think Scotland will vote `No' in the upcoming Independence Referendum.

New research from Ipsos shows that half (51%) of Britons think the Conservatives' chances of winning the 2015 General Election will increase if Boris Johnson stands as an MP.

Ipsos's latest Economic Optimism Index shows that half the public (51%) believe that general economic condition of the country will improve over the next 12 months.