Market Research

Ipsos research for the British Medical Association (BMA) shows that nearly nine in ten UK adults trust doctors to tell the truth; and people trust bankers and journalists more than politicians.

Our latest Ipsos MediaCT Bite Sized Thought Piece examines the reality of the hype behind Internet-connected TV sets.

Ipsos MediaCT and mobile measurement company Zokem team up to provide smartphone and tablet usage data to UK clients through M3.

Ipsos are proud to announce that RAJAR have extended our media division's audience measurement survey through to 2014.

The latest Reuters/Ipsos Political Monitor finds public is concerned about the NHS, especially waiting times.

Economy remains the number one issue among Britons, with concern about unemployment, inflation and prices creeping up.

Simon Atkinson, writing for GFS News, wonders if the UK's Fairbanking mark will restore trust in retail banks and make them stand out from the crowd?

In PR Week, Milorad Ajder, Managing Director of Ipsos's Reputation Centre comments on how the financial sector can rehabilitate its reputation by focusing on its customers.

Charles Adrianssens, Head of Financial Services, writing in MoneyMarketing, examines the role of the Big Society Bank in growing the market for social investments.