Market Research


Investors Survey

People don't blame local government for cuts

Ben Page talks to Public Finance Magazine about public opinion on spending cuts, the March 2011 Budget, Chancellor George Osborne and his opposite number Ed Balls.
Investors Survey

Britons are among the most negative on the economy in the world

According to new research from Ipsos's Global @advisor online research conducted in 24 countries, just one in ten (12%) Britons rate the economy as "good" the same proportion (11%) expect the economy to strengthen in the next six months.
Investors Survey

Buying into it - making the consumer case for low-carbon

New research by Ipsos for the CBI shows that if manufacturers, government and retailers want to increase takeup of low carbon products which can help tackle climate change, they will need to talk in terms of 'energy efficiency' and demonstrate how low carbon can help reduce the running costs of products.
Investors Survey

Bringing localism to life

On the eve of the final Committee debate on the Localism Bill in the House of Commons, Civic Voice and Ipsos have today published a new report that examines the key opportunities and concerns of the potential new law.
Investors Survey

2011 Trends to Watch

The world is changing fast and brands need to keep up with the times. In our latest thought piece Ipsos ASI has examined the latest trends in marketing and communications across the globe.
Politics Survey

Who cares about AV?

Will the referendum on changing our electoral system really be a damp squib? Our research suggests it might be.
Investors Survey

ABC research gets a backstage pass to viewers' living rooms

ABC and Ipsos OTX MediaCT conducted experimental research live during the Oscar telecast using downloaded mobile apps to get a peek at how viewers were reacting to the show.
Investors Survey

British economic pessimism is world class

Britons are among the most negative about the economy in the world according to the latest Economic Global Pulse from Ipsos' Global @advisor, online research conducted in 24 countries.
Investors Survey

Policing Priorities Survey

Our research undertaken on behalf of the Police Federation of England and Wales shows that the British public would be worried if the police stopped providing the current range of services due to budget cuts.