Politics

Ipsos Political Pulse
Political Pulse Survey

Two in three Britons (66%) think Starmer should not lead Labour into the next General Election but are divided on when he should go

The latest Ipsos Political Pulse, conducted between 8-12 May 2026 among 2,191 British adults in conjunction with ITV/Peston, reveals a challenging landscape for the current government, with low favourability for Prime Minister Keir Starmer and a significant shift in public expectations regarding Reform UK leader Nigel Farage.
Politics Survey

Ipsos Global @dvisor Wave 27: Cyberbullying

One in ten (10%) British parents say their child has experienced cyberbullying according to new research from Ipsos released today.
Politics Survey

Economist/Ipsos January 2012 Issues Index

The first Economist/Ipsos Issues index of 2012 shows that concern about the EU/Euro has increased and it has returned to the list of the top 10 issues facing Britain
Politics Survey

The loyalty equation: usability vs. visibility

With new technologies meaning that loyalty schemes can be embedded further and further into our lives, how far is too far? Fiona Moss writes for The Grocer.
Politics Survey

Support for devolution across Britain is growing as `national' identity outweighs feelings of `Britishness'

Mark Diffley explores "Britishness" and what this means for devolution and calls for Scottish independence
Politics Survey

Smartphone advertising: form, functionality and brand

Louise Brice of Ipsos ASI in Campaign magazine blogs on Smartphone ads - who are the winners?
Politics Survey

What does it mean to be British?

The public can see how Britain has changed in sixty years, but we seem less sure about what it means to be British in the present
Politics Survey

Personal worries on a global scale

Just one in four Britons (24%) rate their current financial situation as strong - about the same level as in Mexico, South Africa and Spain according to the latest Ipsos Global @dvisor.
Politics Survey

The Perfect Storm

Tara Beard-Knowland of Ipsos ASI says in Campaign magazine that the British Heart Foundation's 'Stayin Alive' ad combines of lots of different elements that makes an ad oh so effective.
Politics Survey

Make sustainability the icing on your products' cake

With the likes of Unilever and P&G putting sustainability at the heart of what they do, brands have to start planning for the future now, write Jonathan Weeks and Laura Furniss in Brand Republic.
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