Politics


Politics Survey

The Value of Biometrics

Partnering biometrics and conventional research can increase our understanding of what makes powerful creative work, writes Keith Glasspoole of ASI in Brand Republic.
Politics Survey

Moving for money

Half of Britons are willing to move to another UK city for a job if it pays more, but only around one in three (26%) say they would move abroad according to our Ipsos Global @dvisor carried out online in 24 countries.
Politics Survey

A holiday for advertisers

Tara Beard-Knowland of Ipsos ASI celebrates the phenomenon of Super Bowl advertising in Campaign magazine.
Politics Survey

When is a tiger not a tiger?

Jonathan Weeks in Campaign writes about a letter from a 3-and-a-half-year-old girl to Sainsbury's about Tiger Bread.
Politics Survey

Satisfaction with First Minister slips though the SNP remains dominant

As the debate on the independence referendum intensifies, our latest poll reveals a fall in satisfaction with the First Minister although the SNP lead over Labour continues to grow.
Politics Survey

Occupy Britain?

More than half of Brits say they are undecided about whether they approve or disapprove of the 'Occupy' movement.
Politics Survey

Four in ten Scots back independence

In the first significant test of public opinion using the Scottish Government's proposed referendum question, four in ten Scots agree that Scotland should be an independent country.
Politics Survey

Core support is hurting Miliband, but helping Cameron

The Labour leader's approval ratings are continuing their slow, steady decline - in stark contrast to the prime minister's, writes Gideon Skinner in Politics.co.uk.
Politics Survey

The People/Ipsos Leadership poll

A new poll for The People explores what might happen in hypothetical leadership contests of the Conservative and Labour parties.