Reputation

Established in 2009, the Ipsos Reputation Council brings together senior communicators from many of the most respected corporations in the world.

New research on public attitudes to infrastructure development has an encouraging message for the industry, but many challenges lie ahead, blogs Ben Marshall in Infrastructure Intelligence.

This new Ipsos Views white paper written by our Global Reputation Centre explores the benefits of corporate sustainability or social responsibility programs have beyond being a responsible member of the global community.

The report of the tenth sitting of the Reputation Council explores issues such as: building sustainable reputation; the difference between brand and reputation; reputation differentiation; and the future relationship between corporations and NGOs.

Ofgem has published its annual tracking survey of Customer Engagement with the Energy Market, conducted for the eighth time in March 2015 by Ipsos.

Our ninth sitting of the Ipsos Reputation Council has brought together over 140 senior communicators based in 22 different countries, with industry experts from Africa and the Middle East taking part for the first time.

Milorad Ajder in City A.M. examines why the corporate landscape is littered with trailblazing companies whose performance have started to slip.

Welcome to Thinking Reputation - including news, views and updates on our latest research findings, from Ipsos's Reputation Centre.

The eighth sitting of the Reputation Council brings together over 100 senior communicators from some of the most respected corporations in the world. This wave of research investigates the case for enlightened self interest, capitalising on reputational equity, reputation and business strategy and the challenges and opportunities of social media.