Society

An Ipsos survey looks at attitudes towards racism in society and on social media.

Public services matter. Many tell us that the parties' policies on these issues are very important in helping them decide how to vote. However, Britons are feeling pessimistic about the future and the government's ability to improve public services. As parties draft their manifestos ahead of the much-speculated next general election, they will need to balance the current restraints of the public purse with an urgent need to start planning for these inevitable challenges that face the public sector.

Mental Health, Trust, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

Baby Boomers are much more likely to wear a poppy on Remembrance Day this Sunday than younger generations according to a new Ipsos poll.

A new landmark Life in the UK Index study from Carnegie UK and Ipsos finds democratic wellbeing is in crisis.

New research from Ipsos delves into the pressing issue of responsible artificial intelligence (AI) with insights from 10 distinguished UK experts.

A recent survey by Ipsos Observer shows the public's perceptions of English rugby very greatly between the men's and women's games.

View all of our previous Understanding Society articles in this archive

An Ipsos survey on the TikTok trend that's become a surprising litmus test for couples' relationships - how often do you think about the Roman Empire?