2022 Holiday Insights Calendar

What’s for dinner?

It’s about as fundamental a question as you’ll find in most people’s day-to-day lives.

How will our food preparations change?

Does our food come to us, do we go out, or do we cook at home?

Evidence Gap Analysis

View our on demand webinar for tips and tools for bridging the gap from real-world evidence to market access strategy

Black Friday is dead, long live Black Friday!

For traditionalists, Black Friday is still the official kick-off for holiday purchases. But if merchants and brands want to have a great year, they need to rely more on great retailing year-round.

The Cure for Infobesity

Discover how Ipsos uses curation to activate your data into inspiring customer centric messaging.

Meet the hosts most likely to influence your holiday gatherings

Starbucks was playing Christmas music as early as last weekend and Home Depot displayed decked out trees before that. The holiday season that drives the nation’s economy is here.

Cognitive Battlefield

Discover how people’s attitudes, behaviors, and decision-making have been influenced by the plethora of information and communication they are exposed to.

Four ways to get mobile payments in stores to finally take off

Using mobile to pay at the register is promising way to replace cash, improve security, and directly access shopper data. Yet, for each benefit there are as many hurdles.

Black Friday: Shifting its Center of Gravity

Ahead of Black Friday, Ipsos explores how this truly American phenomenon expanded into a global retail event.

Transforming Healthcare through Patient Experience

If you are committed to helping transform the health care environment and need proven insights to uncover opportunities, this podcast series is for you.