Greenbook IIEX North America

Please join Ipsos at the 10^th annual Insight Innovation Exchange conference – an event about co-creating and predicting the future of insights. As the go-to destination for disruptive start-ups, new technologies, and ideas into evolving insights, analytics, and customer experience industry, be sure to bookmark our session for best practices into How to Predict, Measure and Optimize the Success of Your Brand [Blue Stage].

Ipsos’ Emmanuel Probst will guide you through the art and science of creating transformative brands. You will learn how to measure, predict and optimize the success of your brand across personal, social and cultural attributes. Key takeaways:

• How to gather, combine and analyze disparate data sets and insights to deliver a personalized, human-centric brand experience.
• How brands can make a positive impact on people, society and the economy.
• How to shape consumers’ perceptions.

To join us, please visit the IIEX website.

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