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  Polling Survey

  Majority say volunteering is important, but few volunteer as much as they would like to

  Findings of an Ipsos poll conducted between April 21-22, 2026, on behalf of Rapid Relief Team

  06.12.26
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  Economy Survey

  June 2026 LSEG/Ipsos Primary Consumer Sentiment Index

  Consumer Confidence Declines For The Third Time In Four Months

  06.12.26
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  Consumers Events replay

  [WEBINAR] 2026 KEYS: Dialing Up the 'S' in Sustainability

  Join Ipsos for its complimentary KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow.

  06.11.26
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  Social Listening Publication

  The World Cup Sustainability Debate Is No Longer About Carbon - It’s about Access

  What the 2026 World Cup Reveals About Making Sustainability Work for People

  06.11.26
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  Consumer Behavior Survey

  Younger Americans care more about brand, but not all categories are made the same

  Across sectors, those under 55 agree that brands understand them, speak their language, show up at the right time and that they try to buy brands that align with their personal values, according to the Ipsos Consumer Tracker

  06.08.26

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Consumer Behavior Survey

  Amidst economic concern, U.S. consumers reshape food shopping habits

  Chart showing that 58% of Americans are now paying more attention to the per-unit cost versus the total cost of food items, according to the Ipsos Consumer Tracker

  06.08.26
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  Consumer Behavior Survey

  There’s no consensus on Americans’ use of AI at work

  Almost half of Americans say AI tools are making them more productive at work, but nearly as many (38%) say the tools are a good start but not ready to make “finished” projects, according to the Ipsos Consumer Tracker

  06.08.26
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  Consumer Behavior Survey

  When pressed for cash, Americans cut back, postpone and trade down

  Only one in five people say their budget is flexible enough not to make cutbacks when prices increase due to rising fuel costs, according to new data from the Ipsos Consumer Tracker

  06.08.26
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  Consumers Survey

  The Ipsos Care-o-Meter: What does America know about vs. what does America care about?

  The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about twice every month. From sports to politics, the answers say as much about Americans as they do about the world at large. Here's the latest.

  06.08.26
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  Society Survey

  CX Global Insights 2026: Unlock the Future of Customer Experience

  Get the most comprehensive benchmark study on the market. Transform data into effective CX improvement and increase your Return on CX Investment (ROCXI).
  

  06.08.26
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  Society Survey

  The economy: Key insights, data and solutions on inflation, recession, consumer confidence and more

  Here’s Ipsos' latest and greatest data on the economy for business leaders, policymakers and insights professionals

  06.08.26