One year after COVID-19 descended upon the U.S., many Americans still struggle with questions such as “will my finances get me through this?” and “will I be able to pay my rent or mortgage?”
Nearly 44% of Americans reported negative feelings towards their personal finances in light of COVID-19, according to a recent Ipsos U.S. syndicated community study. Additionally, 1 in 6 (17%) have missed a rent /mortgage payment themselves and/or know someone else who has.
Download our paper featuring verbatims from our social community members highlighting the economic stress Americans feel about housing, the government’s response and opportunities for brands to relieve the situation.
“I wish every business would work with charities to build/refurbish homes for low income families.” – IPSOS COMMUNITY MEMBER
“Some wealthy companies such as Google and Facebook could fund and build affordable housing as part of their charitable contributions.” – IPSOS COMMUNITY MEMBER