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News & Events

Consumer Behavior

Younger Americans care more about brand, but not all categories are made the same

06.08.26

Consumer Behavior

Amidst economic concern, U.S. consumers reshape food shopping habits

06.08.26

June

05
Nov 2025
Polling

NIL remains broadly popular, but some have worries about the future of college athletics
- 11.05.25
05
Nov 2025
Artificial Intelligence (AI)

Future-proofing careers in the age of AI: Insights for hiring, learning, and growth
- 11.05.25
03
Nov 2025
Polling

Americans critical of shutdown, steps to expand presidential power
- 11.03.25
03
Nov 2025
Consumers

Ipsos Data Drops: Why belonging is the new brand loyalty for financially squeezed consumers
- 11.03.25
31
Oct 2025
Polling

Cost of living concerns will loom large in the midterms
- 10.31.25
29
Oct 2025
Consumers

One in three Americans say Halloween is their favorite holiday
- 10.29.25
29
Oct 2025
Consumer Behavior

One in three still say corporate DEI stances make them more likely to purchase
- 10.29.25
29
Oct 2025
Consumer Behavior

More Americans think news organizations can take an unbiased stance
- 10.29.25

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