The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Longest running survey of Affluent Americans finds distinct buying behavior from Black consumers
Globally, consumer expectations are picking up, but job confidence stagnates
Trump’s Strategy – Divide and Conquer – No Longer Working
New ABC News/Ipsos poll shows most Americans think the U.S. is reopening the economy too quickly
The gains of past two months have dissipated
Americans’ pessimism about the direction of the country remains high; Trump’s approval on coronavirus hits new low
New Global Myopia Awareness Coalition (GMAC) study finds children’s screen time has doubled since before the pandemic, and most parents agree it is harmful to eye health